"Just do it."
Link Swaps' Life | Why Link Exchanges? | Email Scripts
Link Exchange Tips
Content Below at a Glance: Link Exchange Work | Wisdom
Link Exchange Work:
Every now and then in emails, I mention something about another's site I find interesting. I simply show some friendliness.
1) Link exchanges should come to a webmaster's email, instead of surfing the web to find them. This is done building backlinks to a site's link swap page, in order to increase its traffic.
Possible backlink title phrases:
theme Link Exchange |
Reciprocal Link Exchange |
Swap theme Links |
Maintaining a popular link exchange page will bring in webmasters from organic searches and referring sites. Less time is spent on searching for link exchanges. Also, sending initial link swap emails that do not get a response are avoided.
I stopped using 3rd-party (linkmarket, linkalizer, etc) link exchanges, around 2007. The possibility of a link farm engine algorithm penalty was too high. That is when I began building backlinks to my own link exchange pages. |
Tip A: Obvious and possible poor quality link exchanges are boondoggles. I need more time to do more effective SEO things.
Link exchanges require most my time! I always work on link swaps, when my backlink is already up. These emails are priority. I reciprocate these quickly, to keep my backlink up. |
Tip B: When building backlinks, smart webmasters add more hyperlinks to their link exchange page within the same site.
2) Webmasters have the option of surfing the web to create link exchanges.
Finding high quality relevant websites should be fairly easy. [thy SEO Checklist Technique #4.1 helps] The Google Toolbar (for internet browsers) PageRank can help determine webpage quality. Google's Toolbar can be turned off and on from the View > Toolbars menu in Windows Internet Explorer.
Tip: Other sites that offer an online link exchange in .php form look like time-savers, on the surface. I find that around 25% of these sites don't seem to work when clicking "submit." In any case, one way to find these is to search at Google: inurl:php "add link" keyword.
3) The nofollow tag looks like: 1) <head> <meta name="robots" content="noindex, nofollow"> </head> and 2) <a href="http://_/" rel="nofollow">_</a>.
To check for nofollow: At web page, View > Source > Edit > Find, then type nofollow. When there are no nofollows on the page, that's all that needs to be done. When finding a nofollow: 1) Were the head tags already searched? 2) Finding your url will show if it has the tag.
4) When deciding whether or not to do a link swap, these two things should be considered: (1) The fairness of Google PR. (2) Using my database, I can determine if this site's webmaster ended a previous link exchange agreement first.
"By three methods we may learn wisdom: First, by reflection, which is noblest; Second, by imitation, which is easiest; and third by experience, which is the bitterest." - Confucius
It pays to be wise, when sending link exchange requests through email. A webmaster should only send requests to sites that ask for it. After working in this manner, the IP and email address of your business should stay safe from getting a SPAM label.This approach should almost eliminate the possibility of being red-flagged in the email system.
A wise thing to do when sending initial link exchange email requests: The other webmaster's backlink can be added first, then stated in the email. Happy email readers, most of the time, should not complain.
back to top | thySEO | Site Map